Complimentary worldwide shipping on orders over €300.
Bonjour Soir

Prada's artisans, named

Jean-Claude Beaumont··5 min

The woman threading a topstitch through calf leather in a third-floor workshop off Via Fogazzaro doesn't have a Wikipedia entry. Her name is Giuliana Moretti, and she has spent twenty-two years at Prada, the last fourteen devoted almost exclusively to the construction of the Galleria bag.

She is not the only one. The Galleria — that trapezoidal, Saffiano-clad briefcase silhouette introduced in 2007 — passes through eleven pairs of hands before it reaches a boutique floor. Moretti handles the interior assembly: lining marriage, pocket placement, the zip installation that must align to a tenth of a millimetre so the bag closes without resistance. It is exacting work. It is also, she has said in internal training videos not meant for public circulation, boring in the way all repetition becomes boring, which is to say it is the boredom of mastery.

Prada does not often name its artisans. The house prefers the collective — l'atelier, the tradition, the process — to the individual. This is not false modesty. It reflects a structure in which no single craftsperson completes a bag from first cut to final inspection. The model is industrial in its division of labour, pre-industrial in its insistence on hand-finishing. Moretti's colleague two benches over, Luca Fontana, spends his days setting the metal feet that keep a Galleria's base off wet pavement. He has done this since 2011. He will, barring upheaval, do this until retirement.

Apprenticeship, Lombardy style

Both trained at Prada's in-house school in Scandicci, though a decade apart. The programme runs eighteen months. Candidates arrive with secondary education and little else; they leave with a vocabulary of stitches, a tolerance for tedium, and, if they are lucky, a job offer. Moretti entered in 2001, when the waiting list for admission ran two years deep and the dropout rate hovered near forty per cent. The curriculum was and remains relentless: six hundred hours on a single seam type, another four hundred on edge painting, a further two hundred on hardware setting. Students do not touch Saffiano leather until month nine.

Saffiano, for the uninitiated, is calfskin embossed with a crosshatch pattern and treated with a wax finish that resists water and scratching. Mario Prada introduced it in 1913. The house still sources it from the same Tuscan tannery, though the formula has been adjusted twice — once in 1984, again in 2000 — to meet EU chemical standards. It is a forgiving material in the sense that minor errors do not show. It is unforgiving in that any attempt to correct a mistake leaves a mark the finish cannot hide.

Moretti failed her first Saffiano assembly. The interior pocket sat a quarter-inch too low, a deviation invisible to a customer but unacceptable to the master artisan overseeing her work. She unpicked the stitches, reset the pocket, and discovered that the original holes had weakened the leather enough that the second pass pulled slightly. The bag was scrapped. She remade it. This is standard.

The Galleria's geometry

The bag itself is a study in concealed complexity. From the exterior, it reads as straightforward: two handles, a detachable shoulder strap, the enamelled triangle logo centred on the front. The interior is another matter. Seventeen individual leather panels, each cut to template and skived by hand at the edges so they nest without bulk. Two zipped pockets, one open. A central divider that must be removable — customer preference varies — but stable enough not to collapse when the bag is empty.

The assembly sequence is fixed. Moretti begins with the lining, a nylon twill chosen for its weight and drape. She folds the pocket panels, stitches them at five millimetres from the edge, then sets them into the lining body using a fell stitch that hides the raw edges. The zip comes next, handsewn into a channel so narrow her needle sometimes strikes the metal teeth. If it does, she starts over. A bent needle will skip stitches three panels later.

Once the lining is complete, it goes to Fontana, who attaches the base studs. Then to another artisan, name unrecorded, who marries the Saffiano shell to the lining and topstitches the perimeter. Then to a fourth, who sets the handles. Then to a fifth, who installs the triangle. The entire process, assuming no errors, takes eleven hours distributed across five workstations. Moretti sees the finished bag only when it returns for final inspection, a step she performs perhaps twice a month on rotation.

What the house will say

Prada's official statement on craftsmanship, repeated in press materials and boutique training documents, runs to three sentences. "Each piece is the result of collective expertise. Our artisans bring precision and care to every step. The process honours both tradition and innovation." It is the kind of language that means everything and nothing, which is to say it is corporate and therefore suspect.

The reality, observed over a decade of occasional access to Prada's Scandicci and Arezzo workshops, is more fractured. Some artisans stay thirty years. Others leave after three. The work is steady, the pay decent by regional standards, the conditions clean and temperature-controlled. It is also repetitive to a degree that would break most people. Moretti has stitched the same pocket into the same lining more than forty thousand times. She will stitch it forty thousand more.

There is a case to be made that this is craft. There is an equal case that it is simply labour, skilled labour dressed in the language of artisanship because the margin on a Galleria — retail price hovers near $3,400, production cost is estimated at a fifth of that — requires a story more compelling than "we pay people to do the same task all day."

The next chapter, if there is one

Moretti is fifty-one. Fontana is forty-three. Prada's apprentice intake has shrunk by half since 2015, a reflection not of demand but of supply. Fewer young people in Tuscany and Lombardy want to spend eighteen months learning to set a rivet. The ones who do often leave for smaller ateliers where they might, eventually, make an entire bag themselves.

The house has responded by automating what it can. Leather cutting is now done by hydraulic press. Edge painting, once brushed by hand, is sprayed. The stitching, for now, remains human, though a pilot programme in Arezzo is testing a machine that can replicate a saddle stitch at comparable quality. Moretti has seen it. She does not think it will replace her, at least not before she retires, but she is not certain.

What she is certain of is this: the Galleria she assembled this morning will sell, probably within a month, possibly to someone who has never heard of Scandicci and certainly to someone who will never know her name. That is fine. The bag will outlast both of them.