The fitting room at 24 Faubourg Saint-Honoré smells of saddle soap and iris
The fitting room at 24 Faubourg Saint-Honoré smells of saddle soap and iris. A silk scarf lies pinned to a mannequin, its pattern half-resolved. The woman adjusting the drape is not designing for herself. She is designing for a customer she will never meet, in a city she may never visit, who will fold this square of twill into her coat pocket and forget it is there until she needs it. This is how Hermès has worked since 1837. The house does not chase muses. It makes them.
Three women — separated by decades, connected by instinct — shaped what Hermès means today. Not through campaigns or manifestos, but through quiet decisions about proportion, colour, and what a woman might actually want to carry. Catherine Chaillet invented the way we think about scarves. Nadège Vanhee-Cybulski redefined the ready-to-wear line without dismantling it. And between them, Lola Prusac spent thirty years making bags that never announced themselves but refused to be ignored. None of them sought the spotlight. All of them left marks that will not fade.
The cartographer
Catherine Chaillet arrived at Hermès in 1970, when the scarf studio was still a small operation on the third floor. She had trained as an illustrator, not a designer, and her early assignments were technical: redrawing a horse's fetlock, correcting the perspective on a carriage wheel. The house had been producing silk carrés since 1937, but the designs leaned heavily on equestrian motifs and military insignia — handsome, rigid, aimed at a customer who understood the vocabulary of dressage.
Chaillet changed the subject. Her first solo scarf, released in 1972, depicted a map of Paris arrondissements rendered in watercolour, the streets labelled in a slanting hand. It was not about horses. It was about a woman walking through the Marais on a Thursday afternoon, folding the silk into her collar when the wind picked up. The scarf sold out in three weeks.
Over the next two decades, Chaillet produced more than sixty designs for Hermès. She drew botanical studies, architectural elevations, zodiac charts. She referenced Audubon and Hokusai without copying either. Her scarves were not fashion in the sense of trend; they were fashion in the sense of a thing made well enough to last. Women bought them, wore them until the hems frayed, then passed them to daughters who did the same.
Chaillet retired in 1992. The house still reprints her designs, though the colours shift slightly each season. You can spot her work by the line quality — nothing overworked, nothing left vague.
The pragmatist
Lola Prusac did not set out to design handbags. She joined Hermès in 1975 as a leather goods technician, which meant she spent her first year learning how to skive a seam and set a gusset without puckering the grain. The atelier in Pantin was not romantic. It was a workshop where forty craftsmen assembled bags by hand, using the same saddle-stitch the house had employed since the nineteenth century. Prusac learned to think in terms of structure, not ornament.
Her breakthrough came in 1978, when she was asked to solve a problem: the Kelly, Hermès's flagship handbag, was too formal for everyday use. Women wanted something they could sling over a shoulder, something that did not require two hands to open. Prusac's solution was the Trim, a soft-sided tote with a single shoulder strap and a zip closure. It had no hardware beyond the zipper pull. It did not lock. It was, by Hermès standards, almost casual.
The Trim never achieved the fame of the Birkin or the Kelly, but it sold steadily for thirty years. Prusac followed it with the Evelyne, a perforated crossbody designed for grooming horses, and the Herbag, a canvas-and-leather hybrid that could be disassembled and re-covered. None of these bags made headlines. All of them are still in production.
Prusac retired in 2005. Her contribution was not a signature style but a way of working: start with the strap, not the clasp. Make it lighter than it looks. Let the leather do the talking.
The inheritor
Nadège Vanhee-Cybulski was thirty-eight when she became creative director of Hermès womenswear in 2014. She had spent a decade at Céline under Phoebe Philo, and the press assumed she would import that minimalist vocabulary wholesale. She did not. Her first collection for Hermès, shown in March 2015, featured wide-leg trousers in camel cashmere, blouses cut from parachute silk, and coats with sleeves that stopped just short of the wrist. The proportions were generous without being oversized. The palette was sand, rust, navy, cream.
It was not revolutionary. It was not supposed to be. Hermès does not hire designers to reinvent the house; it hires them to continue a conversation that began before they were born. Vanhee-Cybulski understood this. Her work at Hermès has been defined by restraint — not in the sense of holding back, but in the sense of knowing when to stop. She does not add details that do not serve the wearer. She does not design clothes that require explanation.
Her signature, if she has one, is the way she handles volume. A trench coat in her hands becomes a study in how much fabric a shoulder can carry before the line collapses. A dress is often just a tunic with a skirt attached, the waist unmarked. She uses leather sparingly, as trim rather than statement. Her runway shows are quiet. The models walk at a normal pace. The clothes do not shout.
Vanhee-Cybulski is now in her tenth year at Hermès. She has not announced a departure, and the house has not suggested one. This is how it works here. You arrive, you learn the language, and if you are good — if you understand that the house is larger than any single vision — you stay.
What remains
Hermès does not mythologise its designers the way other houses do. There are no retrospectives, no coffee-table books, no archival exhibitions that frame a single tenure as a golden age. The house prefers continuity to rupture. It prefers craft to concept. The women who have shaped it did so by working within a system that was already old when they arrived, and by trusting that system enough to push against it.
Chaillet taught the house that a scarf could be a map. Prusac taught it that a bag did not need a lock to be serious. Vanhee-Cybulski is teaching it, still, that simplicity is not the same as ease. These are not lessons that photograph well. They are not the kind of thing you can summarise in a campaign. But they are the reason a forty-year-old Hermès scarf still looks modern, and a twenty-year-old Evelyne still works, and a coat from the autumn 2024 collection will still make sense in 2034.
The fitting room at Faubourg Saint-Honoré is empty now. The scarf has been unpinned, the pattern sent to the printers in Lyon. Someone will buy it in six months, in a city the designer has never visited. She will fold it into her pocket and forget it is there. And when she needs it, it will be exactly where she left it.